NOW EXPERIENCING:How to find good-value pinot
Learn|On a budget|Red Wine|Wine

How to find good-value pinot


Read time 3 Mins

Posted 11 May 2023

By
Amelia Ball


Get to know this complex variety, which proves value is about so much more than price.

Wander the aisles of your local Dan’s with $20 to spend on a bottle of wine and you’ll find countless enticing options. You might even come away with two good bottles and still stay under budget. While we’re spoilt for choice at these prices with the likes of shiraz, sauvignon blanc, chardonnay and more, it’s a tougher task to find many good, cheap pinots. Not in the same numbers, at least. But here’s the truth – pinot noir still offers incredible value, with so many wines punching way above their price. If you fancy a pinot, you just need to know where to look.
The challenging grape

If you’ve ever wondered why pinot can be more expensive than some other varieties, it has a lot to do with it being so tricky to grow. As Punt Road winemaker Jarrod Johnson puts it, it doesn’t always cooperate. “Pinot needs the right climate to grow, and a lot of places with that climate are quite prone to more rain and disease pressure, so it makes a lot more work in the vineyard,” he says. This extra TLC inevitably leads to added costs. 

There’s also an age-old supply-and-demand situation going on. “Pinot is a stubborn vine that doesn’t yield as much fruit that a variety like shiraz does,” Jarrod says. “It’s so bloody popular at the moment, it’s skyrocketed, and everyone here in the Yarra Valley is trying to get their hands on more pinot.” Throw in a couple of smaller vintages – something the Yarra and other key regions experienced in 2021 and 2022 – as well as the fact that prime pinot sites tend to be more expensive than others, and it all ends up reflected in the wine prices. 

Punt Road Pinot
Striking a balanceDespite this, Punt Road produces quality pinots that sit between $20 to $30. “It’s about being very thoughtful in everything we do, from the vine to the bottle, and being as efficient as we can to maintain quality without cutting any corners,” Jarrod explains. The Punt Road Pinot Noir is an excellent example. “It has beautiful, luscious fruit and a hallmark perfume of cherries, with a soft tannin structure. The quality of the wine is so much higher than the price.” 
Among the standout pinots that cost even less (yep, they’re out there) is the Hesketh Art Series Pinot Noir, which slides in at a tidy $15. With its juicy acidity, bright red fruits and hints of spice, this moreish wine ticks all the boxes for the grape variety and this price – a huge feat by the magicians at Hesketh.
 Hesketh Art Series Pinot Noir
Oakridge Vineyard Series Henk Pinot Noir
Talking terroirLike many varieties, pinot shouts about its site, growing conditions and winemaking techniques, so even if you think you have this variety figured out, there’s always a different style to try. This can especially be seen in single-vineyard wines, as well as single-block expressions, made from just a few superstar rows of vines (and yes, the limited nature of these wines will also push prices up). The Oakridge Vineyard Series Henk Pinot Noir is a brilliant single-vineyard release to seek out, which, at just over $40, offers exceptional value given what’s inside the bottle. Showcasing this Yarra Valley site’s volcanic soils, Henk is pure-fruited, bright and fresh, with a touch of spice and fine tannins. In short, it tastes like a wine that’s double the price, which is surely the ultimate value test.
Get tastingA quick search of “what does pinot noir taste like?” and you’ll see countless articles describing it simply as a “light red wine” – but it’s so much more complex than that, which is a huge part of its appeal. Australia’s cool-climate regions are home to some amazing pinot, and they all have their own traits, so it’s worth taking the time to find your preferred style. Victoria’s key growing areas are a great place to start, such as the Yarra ValleyMornington Peninsula, and Gippsland, to name a few, while South Australia’s Adelaide Hills and Tasmania (across the north and south) are also celebrated for their pristine styles.
If you want to venture beyond our borders, New Zealand producers around the country have put their stamp on pinot, including within its famed sauvignon blanc region, Marlborough. But it’s the South Island that’s arguably stolen the pinot spotlight, with styles spanning from light and vibrant to powerful and brooding. Central Otago is one of its regions revered for pinot, and the Nanny Goat Pinot Noir is a top example. At around $40, this wine balances intense aromas and fresh fruit flavours with a medium body and soft tannins. It’s elegant and incredibly yum.
Nanny Goat Pinot Noir
Villa Wolf Pinot Noir

France’s Burgundy region may be pinot’s spiritual home, but if you’re after approachable European examples – Burgundy produces some of the most expensive wines in the world – Germany has the goods. Known there as spätburgunder (spat-burg-under), this grape thrives in the Pfalz region, as seen with the Villa Wolf Pinot Noir. At just over $20, it offers an approachable taste of old-world pinot, with a medium body, ripe dark fruit flavours, firm acid and spicy mid-palate.  

It takes a whole lot of hard work to get pinot right – at every price point – but Punt Road’s Jarrod says it’s all worth it. “When pinot works, it’s absolutely magic. There’s really nothing like it.” We can’t help but agree.

Want some other great wine ideas that will appeal if you're into pinot noir? Check out our round-up of varieties and styles that share a few traits.