Better for the planet, your pocket and everywhere glass isn’t permitted.
It’s time for you to recategorise bagged wine. Stop associating it with your mum’s cask of Sweet Fruity White, and start thinking of it as smart AF. Economical and more eco-friendly, wine bags, pouches, or, their most fun name, “bagnums” (basically a magnum in a bag), are going to be turning up a lot more often this season, because they just. Make. Sense. Firstly, they are better value than buying by the bottle, and not because the wine is rubbish, but because it costs less to produce bagged wine packaging than glass bottles – a cost that gets passed on to consumers. Bagnums are also more economical (with less product wastage) because they last longer – four whole weeks after opening – compared to the few days you get with a bottle. Then there’s the biggest boon of all – their lower impact on the environment.
Turns out, not only does a wine bag double as a great pillow in a pinch, but it’s also what makes these wines more planet friendly. Sophie Arneric, Innovation Product Manager at Cupio (one of the producers leading the way) points out some major stats: Astrapouches (the technical name for the bags) have a whopping 80% lower carbon footprint versus the equivalent glass bottle. In fact, you can ship 10 Astrapouches for every empty glass bottle, which also means that even once you factor in a bagnum’s full lifecycle (think manufacturing, transport, and delivery) there’s still a 45% reduction in greenhouse gas emissions compared to standard glass bottles. The kicker? Bagnums not only do away with the bottle, but also the box you traditionally find around bagged wine and Astrapouches are recyclable through your local soft plastics program.
So, if we add that all up, you’ve got ultra portable, highly affordable, long-lasting, top quality wine that’s gentler on the planet than a regular bottle. The sixth and final reason the bagnum is going to be big this spring and summer? It suits the social schedule. The warmer months are for decidedly non-glass-friendly events: picnics, festivals, camping and more things you don’t want to be lugging heavy bottles to.
Okay, you’re convinced, but to convince your crew, you’re going to have to provide a bagnum that bangs. Something that makes them go “mmmm” and puts all doubts to rest. For that, we’ve got you. Here are seven bagnums that will put a spring in your summer.
1. The Italian one
2. The bag for all occasions
3. The mind changer
4. The spring fling
5. The crowd-pleasing pouch
6. The French rosé
If you think vibrant, quality flavours only come out of a bottle, take a closer look at the Vino Verse French Rosé Bagnum, which holds 1.5 litres of rosé from France. Sealed fresh to capture all those hallmark strawberry and redcurrant aromas, this bagnum packages up a bright wine, which is the ideal addition to sunny catch-ups with friends. Chill it down, serve it with a platter of brie, paté and fresh baguette, and indulge in a very French-inspired afternoon.






