Discover why bourbon is America’s favourite whiskey.
Whether you like it neat, in a Manhattan or slathered on your sticky ribs, bourbon is an all-American spirit with plenty of versatility. Invented in 1789 by Kentucky distiller, Elijah Craig – also known as The Father of Bourbon – bourbon's secret lay in the barrel-charring process, which creates the distinctly smooth and rich flavours that have made this spirit an enduring classic.
Pour yourself a glass (or perhaps a bourbon on the rocks) and find out more below.






