Want to be ahead of the wine curve this year? It’s all about the bagged wine, baby.
When you think of good wine, we’d gamble you’d think of a proper weighty bottle, maybe with a cage or an impressive cork. It’s the obvious answer. But what if we told you that good wine can come in bag form, too? We know, we know – there really isn’t anything romantic about the ol’ goon sack or “cask wine”, as our parents called it. But this ain’t that – it’s a whole other ball game. It’s 2024, and the bagged wine we’re talking about is every bit as excellent as your favourite wine in a bottle. As Juliet reminds us before chugging a bunch of poison: “What's in a name? That which we call a rose, by any other word would smell as sweet.” Translation: ‘Hey, this wine is good, even though it’s called bagged wine.’ And what’s better than a bag of wine? A bagnum of wine – a magnum, but in a bag. Cute, huh?
Now that we’ve debunked the whole bag-equals-gross myth, what are some other advantages of drinking wine from a bag? Well, have you ever tried to shuttle a magnum of wine anywhere? If you haven't, let us tell you, it's damn annoying. It sticks out of every bag and is stupid heavy. Meanwhile, bagnums are fun, portable (they often come with their own handle) and can even double as an accessory (how avant-garde). Also, you’ll be way ahead of the curve. Bagnums and “casked wines” are picked to be the next big thing. Don’t believe us? Ask your sommelier friends.
But the very best part is the lack of wastage, and it’s twofold. Firstly, even though a bagnum has 1.5L of vino, you won’t be wasting a drop because they last way longer – like, four whole weeks after opening, compared to a few days with a bottle. And secondly, there’s less environmental waste. Sophie Arneric, Innovation Product Manager at Cupio (one of the producers leading the way) informed us that Astrapouches (the technical name for the bags) have an 80% lower carbon footprint versus the equivalent glass bottle. You can ship 10 Astrapouches for every empty glass bottle, which means that if you factor in a bagnum’s full lifecycle (think manufacturing, transport, and delivery) there’s still a 45% reduction in greenhouse gas emissions compared to standard glass bottles. The kicker? Bagnums not only do away with the bottle, but also the box you traditionally find around bagged wine.
Now, where do you get these fashionable bags of wine? Well, from us, duh. We’ve got a lovely (and growing) selection of bagnums waiting for you in store, but here’s our pick of the litter.





